Social media site Twitter has clocked up 5 billion tweets. Nevermind the fact that a reasonable percentage of those will be drivel...
We're finding that Twitter is increasingly important and we're using it to successfully drive traffic to the iSM (Information Services Monthly) site - http://www.ismonthly.com, as well as those of clients like MobileBroadbandSupermarket (MBS).
Increasingly, we're finding new applications too - along with MBS, we're planning to use twitter to generate regionalised feedback on the quality of service from Mobile Broadband network providers, so we can enhance the service on their site, but also use it as the basis for regional pieces of PR across the UK.
Read more about the 5 billionth tweet here - http://bit.ly/26b8rI
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