Monday 12 March 2012

MeganBrown.co.uk appoints Brandspankin’ to manage media relations

NEWLY launched online gift store MeganBrown.co.uk has appointed Lancashire-based Brandspankin’ to manage media relations and build awareness.

The Shropshire-based business focuses on selling unique and often handmade gift products that are made in Britain - such as natural bath & body products and handmade chocolates, jewellery and homewares.

To date the business has already built an impressive list of suppliers including Savonnerie London, Clifton Cakes, Hurley Burley and Gillian Kyle.

With recent research demonstrating that more than a third of consumers would buy British if it was made easier, Megan Brown's promise of only sourcing unique gifts that are made in Britain is set to benefit millions.

Building awareness around key values, along with driving online traffic and promoting sales were all considerations in appointing an agency.

Megan Brown said: “We’re delighted to have appointed Brandspankin’ to manage PR for us. They are vastly experienced in successfully delivering public relations campaigns and they share our values and commitment to the idea of promoting British design and manufacture.”

Jacqueline Jordan, Director of Brandspankin’, said: “It’s fantastic to be working with MeganBrown.co.uk. They support the British designers and manufacturers who understand the UK market best and are renowned for their creativity and innovation. It’s the perfect site to visit for birthdays, for mother’s day, or just for a beautifully handcrafted indulgence!”

Pendle Witch Walkers set to be world record breakers!

Guinness World Records™ endorse record number of witches attempt!

A HUGE Charity event planned to coincide with the 400th anniversary of the Pendle Witch Trials in August is set to break a world record for the biggest ever gathering of “witches”!

Pendle Witch Walk, taking place on August 18th – the exact date of the infamous trials - has been approved by Guinness World Records™ as an official world record attempt. And with over 2,000 attendees expected in witch-themed fancy dress, organisers are confident that they’ll claim the record!

The event itself is a 5-mile circular sponsored walk from the beautiful Lancashire village of Barley – the epicentre of so-called Lancashire Witch Country!

The walk will take in the summit of Pendle Hill – which in itself is emblematic of both Lancashire and witchcraft, as well as being a site of reverence for both Pagans and Quakers!

Simon Tattersall, one of the organisers of the event, said: “It’s great news that Pendle Witch Walk has been recognised by Guinness World Records™ as a World Record attempt. Clearly, that means we need as many people as possible to visit the website (www.pendlewitchwalk.co.uk) and register to join the festivities – then of course, attend the event in witch-style fancy dress.”

“We only announced the launch locally a couple of weeks ago and the levels of interest have been staggering - we’ve already had dozens of people register for the walk, the website traffic has been phenomenal, plus we have 250 Facebook followers and 700 on Twitter!”

“We’re hoping for a great event and a truly memorable day. The world record attempt for the greatest gathering of “witches” will give everybody’s efforts an undisputable measure of achievement. It will bring huge attention to the Burnley and Pendle area and our tumultuous history, but more to the point we hope that via their sponsors, walkers will raise in excess of £50,000 for Pendleside Hospice.”